Thinkpad
Deliverables: Logo / Branding / Print / Web Design
Thinkpad is a company that specialises in print, design & imaginative marketing solutions. They work in both commercial and private sectors with people who wish to communicate with their customers and want to grow their businesses. As a family-owned business, they are friendly and approachable, yet dynamic and driven with a strong passionate business focus.
The new logo is a lot happier, friendlier, and more inviting and not so corporate as its predecessor. The use of softer lines and muted colour palette reiterates the new company direction. The logo icon is further complemented with a clean, modern geometric sans serif typeface, that is bold and welcoming.
